Introduction	A new poll this week finds that Californians are more concerned about the drought than any other issue. Our water use fell 27 percent in June, compared to two years ago. And now, we’ve all got El Niño on the brain, with more storms threatened in the next few days. All this has us looking ahead to winter, and winter sports. This year, ski resorts in California suffered one of the driest winters in recorded history—many of them ended their ski seasons early. So what can ski areas do to survive in a world with less snow? Andy Wirth, CEO of Squaw-Alpine Resorts, discusses with host Madeline Brand on KCRW's Press Play.

Introduction

A new poll this week finds that Californians are more concerned about the drought than any other issue. Our water use fell 27 percent in June, compared to two years ago. And now, we’ve all got El Niño on the brain, with more storms threatened in the next few days. All this has us looking ahead to winter, and winter sports. This year, ski resorts in California suffered one of the driest winters in recorded history—many of them ended their ski seasons early. So what can ski areas do to survive in a world with less snow? Andy Wirth, CEO of Squaw-Alpine Resorts, discusses with host Madeline Brand on KCRW's Press Play.